Shout Out! A Thunderstorm, Three Books, and a Room Full of Lawyers: Shout Out from The Lawyer’s Guide to Podcasting Launch 🌩🎙
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Seth price 📒 Carolyn Elefant 📒 Mindy Eisenberg 📒 Michael D.J. Eisenberg 📒 Wendy meadows 📒 scott
On May 20 in Bethesda, we launched The Lawyer's Guide to Podcasting: Building Your Brand, Audience, Tech Stack, and Expertise! with exactly the kind of energy I hoped this book would inspire: lawyers and legal professionals showing up for each other even as a serious thunderstorm rolled through the DMV. 🌧️🔥
Whether you braved the weather to come out, this post is for you. If you could not make it, think of this as your inside look at how a group of solos, small-firm lawyers, and AI‑curious professionals came together to talk about using podcasting as a serious business tool—one that fits comfortably within the guardrails of our ethics obligations under ABA Model Rules 1.1 (Competence), 1.6 (Confidentiality), and 7.1–7.3 (Communications about legal services).
A launch party built for working lawyers!
We gathered at the home of Carolyn Elefant in Bethesda—yes, in person, with real conversations and real snacks. 🥂 The goal was simple: make podcasting feel less like a mysterious “tech project” and more like a practical, repeatable part of your practice development strategy.
At the event, I walked through three concrete takeaways that mirror the book:
can’t have a launch party without cake!
A simple, lawyer‑tested podcast setup that you can actually keep running on a busy docket. 🎧
A short checklist of ethical and confidentiality questions to ask before you hit publish.
A set of ready‑to‑use episode ideas tailored to your practice area, so you are never staring at a blank calendar.
If those themes sound familiar, it is because they build on what we have discussed in prior posts and podcasts on the The Tech-Savvy Lawyer.Page. Together, they form the groundwork that became The Lawyer’s Guide to Podcasting: Building Your Brand, Audience, Tech Stack, and Expertise! 🎉
Shout Outs to the people who made the night! ⛈️
seth price and Michael D.J. Eisenberg exchange copies of their current releases!
A launch is never a solo act, even for a solo practitioner. I want to extend a very public, very appreciative shout out to a few people who made the evening special. 🙌
Carolyn Elefant of MyShingle – Carolyn has been a friend of the blog and podcast from the early days, including our conversation in “Podcast #4: My Conversation with Blogger Icon, Carolyn Elefant, of MyShingle.com.” Her work championing solos and small firms has pushed many lawyers to think more creatively about visibility and autonomy, and having her host the event was both fitting and generous.
Seth Price of BluShark Digital – Seth and I had a little “book swap” moment as he shared his latest work on law firm marketing, Local SEO for Lawyers: How Attorneys Can Rank Higher, Get Found Faster, and Grow Smarter, while picking up The Lawyer’s Guide to Podcasting. 📚 His experience scaling firms and building a respected digital agency made the exchange feel like exactly what this book is about: lawyers and marketers sharing concrete, test‑driven strategies instead of vague “thought leadership.” Check out our The Tech-Savvy Lawyer.Page Podcast episode 🎙️# 113 - How Seth Price Scaled a 50-Lawyer Firm and Digital Agency: Tech, Cloud, and the Future of Legal Marketing!
Wendy Meadows, attorney, coach, and author of Sparkle and Grit* – Wendy brings a much‑needed perspective on resilience and authenticity in legal careers. Her presence reminded everyone that your voice—whether on the mic, in court, or in your client communications—has to be sustainable and aligned with your values if it is going to last. ✨ Listen to our The Tech-Savvy Lawyer.Page Podcast episode #45: Navigating Technology Overload: Interview with Lawyer and Life Coach Wendy Meadows!
Finally, a heartfelt thanks to my wife and to every colleague, client, and friend who rearranged schedules and drove through a thunderstorm to be there. That kind of support is not just personally meaningful—it is a reminder that legal tech is at its best when it is rooted in community, not gadgets. 💙
Thank you Carolyn for hosting the book launch!
Why a podcasting book for lawyers—and why now?
If you follow the blog or listened to my guest appearance on Ruby Power’s “Power Up Your Practice”, Ep. 104: Legal Podcasting: The New Networking Standard, you have heard me say that podcasting is no longer a fringe experiment for lawyers. For solos, small‑to‑medium firms, and AI‑curious attorneys, a well‑designed podcast is:
An ongoing, searchable FAQ for your ideal clients.
A trust‑building channel for referral partners.
A training and onboarding tool for your own team.
In The Lawyer’s Guide to Podcasting, I walk through the tech stack and workflows that keep this realistic for a law practice, from microphones and recording platforms to editing, show notes, and ethical review. The idea is not to turn you into an audio engineer. The idea is to give you enough structure and competence that you work the basics yourself and delegate confidently without abdicating responsibility—very much in line with the duty of technological competence that is increasingly recognized under ABA Model Rule 1.1 and its state‑level interpretations.
Ethics, AI, and your voice behind the mic!🎙️
Many lawyers have told me that their hesitation about podcasting is not the microphone; it is the ethics. That is a healthy instinct. 👍
Model Rule 1.6 (Confidentiality) means no client can recognize themselves in your war stories without informed consent. In the book, I provide red‑flag questions and anonymization strategies you can bake into your outline before you record.
Model Rules 7.1–7.3 (Communications and Advertising) remind us that your podcast is marketing, direct or indirect, even when it feels like pure education. We cover how to structure disclaimers, avoid misleading “results‑typical” language, and respect solicitation limits while still giving real‑world examples.
For AI‑curious lawyers using tools like transcription, editing assistants, or AI‑drafted show notes, we address how to keep third‑party tools inside a framework that respects confidentiality and your supervisory responsibilities under the Rules.
If this resonates, you might also enjoy revisiting “Shout Out: Carolyn Elefant’s Review of Casetext v. ChatGPT!”, where she looked at AI in legal research through a similar ethics‑first lens. The same mindset applies here: use the tech, but do not outsource your judgment. 🧠
Where we go from here
get your copy of The Lawyers tech guide: The lawyer’s guide to podcasting today on amazon!
The launch party was one evening; the conversation will continue in the weeks ahead on this blog and its podcast as we highlight chapters, interview fellow legal podcasters, and share templates you can adapt for your own show.
If you are a solo, a small‑firm partner, or an in‑house counsel looking for a practical roadmap, you can find The Lawyer's Guide to Podcasting: Building Your Brand, Audience, Tech Stack, and Expertise! on Amazon. My hope is simple: the next time a thunderstorm rolls through the DMV—or your own calendar—you will have a system that keeps your podcast, and your practice development, moving forward. 🌩🎙
